“Word is that the videos were a hit. The pop-up cubic brochure was a hit. We got a LOT of solid, qualified leads to follow up on. Last number I heard was 47 SOLID leads to follow up on. That number will grow as we prospect the other attendees in the coming days.”
- Greg Smith, President
As GTN Technical Staffing embarks on its next phase of growth, the company recognized the need to build greater credibility and better showcase what distinguishes them from competing solutions.
ContentOne collaborated closely with GTN to develop a range of impactful deliverables, including client testimonial videos that showcase exceptional experiences, a product and service video designed to educate their audience, and a variety of digital and physical assets for both online sharing and in-person engagement.
Through seamless teamwork between the creative and GTN teams, we successfully brought these projects to life, ensuring cohesive messaging and a compelling brand narrative across all platforms.
SERVICES
Live Production Video
Landing Page
Social Media Content
Physical Collateral Design
Email Campaign
Copywriting
The Solution
Client testimonial videos to talk about their how exceptional their experiences were.
Explain the solution in simple terms to educate the targeted audience.
Consistently communicate the brand with the audience.
As a result, GTN has driven dozens of high-profile prospects into their sales pipeline over the course of 1 week. This effort will continue through the end of the year, adding more testimonials and continuing to expand into a national audience.
Email Campaign: 24.7% Open rate 10.6% Click through rate
LinkedIn Post: Post engagement 725% more than other posts in the same time frame
LinkedIn Post & Email Campaign: 25 private event attendees